Jay-Z tonight outlined his vision as the new owner of TIDAL in a live streamed broadcast to the planet.
In case you haven’t heard of TIDAL before, it’s essentially a music streaming service, but unlike services like Spotify that play compressed files, TIDAL delivers high-fidelity sound.
Alicia Keys presented an artist owned music streaming format to create a better experience for artists and fans alike, with a goal of preserving the importance of high quality music for all.
Accompanying headline owner Jay-Z on stage were (incredibly) Madonna, Beyoncé, Win Butler (Arcade Fire), Calvin Harris, Chris Martin, Jack White (looking super slicked cool), Daft Punk (helmeted), Usher (very cool), Kanye West (looking even cooler), Nicki Minaj and Rihanna among others.
In turn the artists above signed a declaration of intent to the future of quality music.
Earlier today TIDAL also launched an entry-level tier at $9.99 per month, with their high-fidelity streaming offering at $19.99 per month.
Watch the full event (17 minutes long) and learn more over at TIDAL.com.